DAVID E. GOLDBERG is founder and president of ThreeJoy Associates, Inc.  He is also president of Big Beacon, a nonprofit organization founded as a movement for the transformation of engineering education. He is known as an author, educator, entrepreneur, and artificial intelligence researcher. Author of the widely cited bestseller Genetic Algorithms in Search, Optimization, and Machine Learning and co-founder of ShareThis, in 2007 he co-founded the Illinois Foundry for Innovation in Engineering Education (iFoundry).

In 2010 he resigned his tenure and professorship at the University of Illinois to work full time for the transformation of engineering education. As a leadership coach, change management consultant, and movement leader Dave now works with individuals, organizations, and networks around the world to collaboratively disrupt the status quo.  In 2014, Dave co-authored (with Mark Somerville & Catherine Whitney) the book A Whole New Engineer: The Coming Revolution in Engineering Educationwhich is bringing emotional and cultural transformation to engineering and higher education around the world.